Fashion + Beauty

Fashion and Beauty Jacksonville Mom

Jacksonville Mom takes pride in being the premier parenting resource for moms in Jacksonville. Our days may be packed with diaper changes, cooking meals, school drop-offs, and organizing kids’ activities, but it’s crucial for us moms to indulge in some self-care. For many, this includes staying on top of fashion and beauty trends! Catering to the busy lifestyles of modern moms, Jacksonville Mom perfectly merges practicality with style, ensuring you look and feel your best. Whether it’s fashion trends that hold up during playground visits or beauty routines that fit into the hectic schedule of school runs and work calls, we’ve got you covered.

Our fashion and beauty resources are created with Jacksonville moms in mind, aiming for accessible, achievable looks that blend effortlessly with style. Whether you’re wondering how make the latest trends work for you, tips for rocking bold lipstick, skin care routines to tweens or a skin care cheat sheet, Jacksonville Mom is your go-to source.

At Jacksonville Mom, we see fashion and beauty as ways to express oneself and practice self-care. It goes beyond just keeping up with trends; it’s about embracing your unique style and boosting your confidence through fashion and beauty.

It’s that time again! The kiddos are headed back to school, and we’re all scrambling to get everything ready. Well, some of us are scrambling. I haven’t even started! My little guy is headed to preschool for the first...
Online shopping is a lifesaver for busy moms. I admit, when I was a new mom with my baby quietly sleeping in her stroller, I enjoyed walking the Avenues Mall or the St. John’s Town Center to find the...
Our first Moms' Night Out at Penelope T Boutique in Jacksonville Beach was amazing! Every mom was greeted at the front door with raffle tickets and a fabulous Local Loyalties swag bag filled with tons of goodies. We had...
Yoga pants everyday?? Um, yes please! If you haven't noticed, fitness clothing is taking cues from the hottest fashion trends, and now every mom can look chic running around town. My addiction with Ellie is still going strong. Take a...
Heard of Etsy? If you haven't gone to the bathroom in a while I suggest you do because you may just pee your pants with excitement! Well, just go anyway because once you start browsing on Etsy you could...
Although I originally heard of Stitch Fix through some friends, I didn’t totally get the concept at the time, and I didn’t dig deeper to find out more about it. Then, when I was in Las Vegas for Hoopla,...
In the decade I’ve spent acting and modeling, I’ve had the good fortune of making some great friends in the fashion and entertainment industry, including some very talented designers.  Erin Healy, Lisa Kaminski, Lauren Rossi, Argie Mitra, and Jennifer...
Amy West No Makeup

Skin Care Confidential

Now that my career thrives on close ups in HD, you could say this 30 year old mom of one has become more than a little obsessive about my skin care regime. Fortunately with seven years experience in the...
For our new team pictures, Jacksonville Moms Blog was thrilled to partner with Wendy Updegraff Photography once again.  Since our first shoot showed one side of Jacksonville, down by Friendship Fountain and the Main Street Bridge, we decided that with spring in full swing and summer around the corner, the beach would be the perfect location this time around--so we designated Atlantic Beach Town Center as our next beautiful backdrop.
I wear glasses and I have since I was in the 3rd grade, but I’ve never really liked wearing them. By the time I was in 7th grade I had contacts and the only time you ever saw me...
With Jacksonville Fashion Week just around the corner (March 27-30th). I thought I’d share a little blog about kids and fashion. My munchkin will be walking the runway for the first time in her three years. I couldn’t be...
Not long ago I heard about a new online clothing company for women called Ellie. Ellie designs and creates activewear for women who want to look and feel good, but don't want to spend a fortune. As a yoga...

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