Johanna Kwartler
Born and raised in St. Augustine, Johanna moved to Jacksonville to attend UNF and never left! Now this former elementary school teacher turned Stay at Home Mom to Hudson and Callie, and wife of 13 years to Matt, enjoys life at the beach. Johanna enjoys being room mom and volunteering at the kid’s school as PTA President. She also in an avid runner, and loves working out at The Gym Jax!
Tips for Traveling to Chicago with Kids
After catching the "Big City Bug" traveling to NYC last year for spring break, our kids were begging to visit another big city. Being city lovers ourselves, we happily agreed and decided to travel...
Discovering Your Child’s Inner Athlete with Good Lad Soccer
My son has always had a need for speed. He was born with a serious case of FOMO, and from the day he figured out how to walk, he was off and running! Fast...
ShopJax 2018: A Locally Sourced Holiday Gift Guide
Calling all busy moms and families! Ready or not the holidays are here and the JMB elves are ready to help. Let the stress go, gift-giving should be fun, and we're making it easy...
#MomLife: Finding Balance Between School and Extracurricular Activities
Raise your hand if you feel like you run around CRAZY from the moment you wake up until the moment you lay your head on the pillow. You can't deny that our lives...
Live Like a Local: Jacksonville by Water
Jacksonville is often referred to as the "river city," and for good reason. With the St. Johns River flowing through Downtown Jacksonville, the banks of Ortega, San Marco and into Mandarin, as well as...
Guide to Consultant-Run Businesses In & Around Jacksonville
Disclosure: There is nothing we love more than supporting the hardworking moms in our community! We are excited to share this guide brought to you many mom-run businesses for health, beauty, fashion, books and more....
The Total Body Stretch with Massage Envy: Does a Body Good
We all know that stretching is really important and beneficial, but who actually takes the time to do it daily? I wish I could raise my hand, but sadly I can't. I'm not sure...
Yes, You CAN Travel to New York City with Kids!
My husband often travels for work, which means hello travel perks like air miles and hotel points! We decided to take the kids on a big trip, and after researching our options, we settled...
Guide to Real Estate Agents and Agencies In Jacksonville

Home is where the heart is. And the mess is. And where sleepless nights, early mornings, first steps, family movie nights, homework, celebrations, and even hard conversations happen. Where we start our families, grow...
Moms Doing More in the 904: Kasey Repass, Type 1 Diabetes Advocate
Kasey Repass' life was forever changed on April 2, 2009. Her 4-year-old daughter Robinson started losing weight and was very lethargic. She was drinking a ton of water and started wetting the bed after...
Honesty Isn’t Always the Best Policy
We've all heard the saying "honesty is the best policy," right? Well, how far do we really need to take this age old adage? Should we constantly voice our honest opinions to whomever, wherever?...
5 Simple Ways to Remember a Beloved Family Pet
We are huge animal lovers in our house; our pets are like family. Which is why suffering the loss of a beloved pet can be doubly painful. Add in children who are attached, and...